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doola's mission is to help founders around the world start, run, and grow a US business. I was hired to lead a full platform revamp, taking ownership of design across the company. I've led the design of new products such as doola Bookkeeping and doola Analytics, along with many features that help users manage their businesses and stay compliant with the IRS.

Dashboard
E-Commerce Analytics
LLC Formation
Business Bank Account
Bookkeeping
doola
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Start, Run & Grow

LLC Formation, Bookkeeping, Business Taxes, and E-Commerce Analytics—one platform, one point of contact, zero stress.

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My Projects 📱

Project: Berri
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Your AI Nutrition Coach

Everything happens in one simple chat: Log Food, Track Progress, Get Guidance.

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Project: Luggy
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Your Travel Journals

Share your most beautiful photos, highlight the places that impressed you, and tell your best stories.

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Project: Moon
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Your NFTs Portfolio

Keep an eye on your NFTs automatically, right from your iOS home screen with widgets.

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Other Designs 🎨

Case Study: Power
Case Study: Leeg